Saluting the health of the Board games Category – Essen Spiel 2012
Essen Games Fair 2012
Just back from Essen Games Fair.
And for those who have questioned the health of the Board Games category of late, you obviously haven’t been to Essen recently!
Packed aisles full of hardcore Gamers, families and evey one in between. if you’ve never been and you’re interested in board games you really need to go.
Now the type of Games there can be a little hardcore, and therefore not necessarily suitable for mass market audiences, but both Hasbro and Mattel were in attendance, so there really is a game for everyone.
The most unusual thing about Essen is that it is both Trade show and Consumer show. The reality of chasing between meetings while negotiating hordes of Gamers is not always a happy reality, but it certainly adds to the flavour and atmosphere, and I yet again met most of my favourite people from board games companies in Essen.
So that’s it, Essen’s over for another year, but for those who remain negative about the prospects for board games, you really need to visit this show and perhaps it might make you change your mind…!
All the best
Steve
